SERGIO LANGARICA

DIGITAL MARKETING SPECIALIST

I'm a results driven professional who loves data analysis and challenges.

  • Taipei City, Taiwan 106
  • me@sergiolangarica.com
  • +886 905 241 511

Employment

  • Senior Marketing Specialist March 2019 - Present

    BenQ

    Worked with regional project owners to define a content marketing strategy.
    Performed keyword analysis for new articles and content optimization.
    Managed and planned an SEO-driven content plan for writers.
    Developed metrics and reports to track the goals of the content strategy.

  • Digital Media DirectorJune 2015 - July 2016

    PSN Television

    Managed a team of creatives to produce editorial, video, and graphic content.
    Defined periodical goals to drive and evaluate performance.
    Planned and executed a growth strategy relying on organic search and social traffic sources.
    Relaunched the digital products portfolio, including social media, the website, and video live-streaming.

  • Market Intelligence AnalystNovember 2014 - June 2015

    Coca-Cola

    Estimated a weekly forecast for 800 products for several regional markets.
    Anticipated market events and demand shocks to adjust production.
    Evaluated monthly sales to track the global sales plan progress.
    Composed data-based reports for commercial and production planning.

  • Community ManagerApril 2012 - June 2014

    PSN Television

Education

  • Masters in Applied Economics and Social Development

    National Chengchi UniversitySptember 2016 - July 2018
  • Bachelor of Economics

    University of Baja CaliforniaSeptember 2010 - December 2014

Language Skills

  • English

  • Spanish

  • Chinese

  • French

Analytical Tools

  • Excel

  • GA & Data Studio

  • Stata

Design Skills

  • Adobe CS

  • HTML & CSS

  • Video Editing

Other Skills

  • Management

  • Strategic Planning

  • Leadership

  • Social Media

  • Paid Acquisition

  • Data Analysis

  • Customer Service

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